Awareness Campaign Debuts in Fort Worth

Wednesday, 4/5/2017

For our donors, recipients, volunteers and other members of our milk bank family, the mission and services of Mothers’ Milk Bank of North Texas are common knowledge. However, there are many people who don’t know about milk banking, or that there is a milk bank right in the heart of Fort Worth. There are those in the community who could benefit from donor milk or help spread the word to others if they simply were aware.

Thanks to an award from the ToolBox Grants Fund at the North Texas Community Foundation, the dream of reaching more people in Fort Worth is becoming a reality. The grant MMBNT received is for a community awareness campaign designed to reach people in and around the city.

The first piece of our campaign, a half-page ad in 360 West Magazine, hit mailboxes last week. Later this month, our new billboard will debut at the corner of Camp Bowie Boulevard and Bryant Irvin Road in west Fort Worth, and remain there through mid-summer.

More advertisements and elements will be released throughout the spring and summer, all with a goal of educating the community about MMBNT and donor human milk. We are so thankful for this support from the North Texas Community Foundation, and if you spot one of our ads while you’re out and about, be sure to snap a photo and let us know!