Mothers' Milk Bank of North Texas started celebrating World Breastfeeding Week (August 1-7) this past Saturday as a sponsor of the 4th Annual Family Expo & Big Latch On at Will Rogers Memorial Center. 
Over 275 moms latched their babies simultaneously to help promote breastfeeding awareness and acceptance. Families visited vendor booths, bid on silent auction items and participated in fun activities like Zumba, yoga and dancing to live music. At 10:30 a.m. moms, dads, siblings, babies and friends all settled on the floor under the atrium at Will Rogers. As moms latched their babies at the same time, volunteers helped count participants. It was so inspiring to see moms show such passionate dedication to their babies, their families and each other. 
The event was organized by the Tarrant County Breastfeeding Coalition, a local group comprised of lactation consultants, nurses, dietitians and breastfeeding supporters. The coalition's mission is to protect, promote and support breastfeeding. World Breastfeeding Week is celebrated every year from August 1-7 in over 176 countries. This year's theme, assigned by the World Alliance for Breastfeeding Action (WABA), is "Breastfeeding and Work: Let’s Make It Work!". 
The campaign calls for a concerted global action to support working women who breastfeed: "Whether a woman is working in the formal, non-formal or home setting, she needs to feel sufficiently empowered to claim the right to breastfeed on behalf of both herself and her baby."For more information about Mothers' Milk Bank of North Texas or about how to become a donor, click here.